DIME: Digital Interactive Marketing Engine

The heart of Permission based Marketing

When combined with a well managed website DIME provides an exceptional tool to assist communicating with and selling to your clients.

DIME is a proactive marketing and communication tool powered by Platform Interactive. It is SPAM compliant and follows the guidelines dictated by Australian law. It also requires that each new client agrees to the terms and conditions of use prior to access.

The DIME emailer and SMS transmission tool allows for the creation of simple unformatted text emails as well as Rich Text emails. Emails can be very basic in design through to a fully customisable brochure. The latter allows for the personalisation to each member and the ability to direct recipients to the content of your web site as well as specific pages through the email. 

This feature makes it very easy for the recipient to quickly scan the email for relevant information without wading through all of the content. Recipients are generally time poor and desire to focus on their topics of interest.

A sample of the reporting features include:

Click through activity (details on each link in the email) - providing intimate marketing intelligence.

Emails sent

Emails delivered

Emails opened

Subscription changes

Bounced emails